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Global Company Selects Trellist for Brand Site Development

03/24/2014

Extensive project will include enhanced IA, UX, design, and hosting

A global science company has engaged Trellist to create a new, robust brand identity site with an enhanced design and improved information architecture, user experience, and user pathing. Trellist conducted key stakeholder interviews and a detailed technical review before providing discovery and strategy recommendations for the new site, whose users include employees, agency partners, and individuals requesting assets for use. Recommendations included a refreshed design that remains faithful to brand guidelines and methods for bringing the existing brand identity site onto a new platform. Trellist is also providing technical consulting as part of the engagement. The site will be responsively designed and built in an accelerated timeframe for a summer 2014 launch.

About Trellist

Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative, and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology, and digital services for clients at the global, national, and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients. 

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