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Trellist Begins Relationship with Multi-Regional Bank

03/10/2014

New engagement to include web, outdoor, radio, mail

A growing consumer bank is establishing a partnership with Trellist by awarding the firm a multi-channel marketing engagement following a competitive bid process. To effectively promote the bank’s superior products and customer service, Trellist is providing consulting services and creative execution including a complete redesign and realignment of the bank’s online presence, as well as regional outdoor ads, radio spots, and a pilot direct mail program in specialized markets. The bank chose Trellist based on the firm’s history of successful work with regional, middle-market, and enterprise-level financial institutions, as well as its proven expertise in marketing and brand strategy, user experience, and creative development.

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