News & Press

A leading bridal retailer recently launched its first-ever app at store locations throughout Canada and the United Kingdom. Designed and developed by Trellist, the app allows sales consultants to collaborate with customers and isolate gown and dress choices by filtering attributes such as collection, fabric, and color. Consultants using the app can also search for items by style number, provide accessory recommendations to customers, and reference a resource page featuring sizing charts. Trellist was selected to develop the app due to its longstanding, integrated relationship with the retailer, which includes successful e-marketing, online creative, and website maintenance programs.