Campaign will promote company’s investment management services
To increase awareness for a global company’s investment management services, Trellist is developing the services’ first-ever video marketing campaign. Targeting large corporations, the campaign will promote the company’s services and emphasize the intellect and international diversity of its people. To accomplish this, Trellist has conducted interviews with dozens of C-level executives and investment strategists at the company, a longtime client.The campaign – which will be featured on the company’s website, at live sales presentations, and in leave-behind collateral – will include an overview, a biography of the CEO, and information on the investment portfolios the company manages. It is scheduled for launch at the end of the first quarter of 2014.
Trellist is a professional services firm delivering performance-driven business solutions that are flexible, innovative, and optimized to maximize efficiency and return. The firm consults on, and integrates, data with marketing, design, technology, and digital services for clients at the global, national, and regional level. Trellist utilizes a unique approach to business—from the firm's employee-shared structure, to how it partners with its clients.
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