News & Press

Trellist recently developed a compelling 90-second video designed to help educate cardholders about the financial services company’s rewards product. The video captured the product benefits using real-life scenarios in a video game format that cardholders could appreciate, told through the perspective of a mother. The video highlighted how rewards can be earned with everyday purchases and how to redeem the rewards. In terms of video metrics, over 75% of viewers completed 90% or more of the video, exceeding channel averages.