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News & Press

Aug 16, 2021

Trellist Becomes Strategic Agency for Innovative Financial Services Company

Trellist is excited to announce that we have become the strategic agency for an innovative fintech company that is backed by some of the largest names in the financial services industry. The client provides a cash management account that combines banking, saving, and investing into a single financial product, which it develops and brands for partners (asset managers, wealth advisors, and organizations) to offer to their clients and members. Full Story
May 18, 2021

Trellist Lands Engagement with New Financial Services Client

Trellist is pleased to announce that we have partnered with a new financial services client to help transition their marketing automation to a new platform. Our initial effort will include facilitating the company's migration to HubSpot for email broadcasts. Full Story
May 05, 2021

Trellist Builds Relationship with New Low-Carbon Client

Trellist is proud to announce that we have secured an opportunity with a new client devoted to sustainability and contributing to a low-carbon economy. Our team will establish a formal social media presence for the company and help promote their mission. Full Story
Apr 13, 2021

Trellist Breaks into the Energy Technology Space with New Client

Trellist is excited to announce that we're now providing professional services to the energy sector through a new engagement with a leading global energy technology company. Trellist will build and execute a digital marketing strategy for the client's Equipment & Process Solutions business, an area of service that is critical to the growth of the company. Full Story
Feb 19, 2021

Trellist Extends Its Partnership with a Leading Healthcare System

Trellist Marketing and Technology is pleased to announce that it has extended its partnership with one of the nation's top-ranked healthcare systems. As part of this growing engagement, Trellist will assist the system's obstetrics and gynecology division with the development of a new patient-support website. Full Story
Jan 28, 2021

Trellist Expands Small Business Services to West Chester, Pennsylvania

Trellist Marketing Technology is pleased to announce that it has been selected as agency of record by a West Chester, Pennsylvania-based advisory group following a competitive bidding process. Full Story
Dec 09, 2020

Trellist Welcomes Pharma Industry Veteran Tiffany Hamilton as Corporate Communications and Branding Leader

In support of its vision for enhanced client services and smart growth, Trellist Marketing and Technology is pleased to welcome Tiffany Hamilton as Practice Area Leader for Corporate Communications and Branding. Full Story
Nov 13, 2020

Trellist Expands Geographic Footprint with New Office in West Chester, Pennsylvania

Trellist Marketing and Technology has announced plans to open a new office in West Chester, Pennsylvania. The 5,300-square-foot facility, located at 44 West Gay Street in the city’s historic downtown district, will serve as a flexible hub with dedicated, shared, and reserved work spaces. Full Story
Nov 02, 2020

Former New York Times Digital Strategist Sacha Awwa Joins Trellist as CMO

Trellist Marketing and Technology is pleased to announce that Sacha Awwa has joined the firm in the dual role of Practice Area Leader for Digital Marketing Strategy and Chief Marketing Officer (CMO). Awwa is responsible for supporting end-to-end market growth for Trellist clients as well as providing guidance for Trellist's packaged services and product strategies. Full Story
Oct 20, 2020

Top UX/UI Designer Abbey McCoy Joins Trellist, Bringing Depth to Client Services

Trellist is pleased to announce that Abbey McCoy has joined the company as Practice Area Leader for Product Experience Strategy. In this role, McCoy will guide Trellist clients toward a deeper understanding of their targeted users’ actions and intentions when using digital products, including websites, apps, and intranets. Full Story
Oct 14, 2020

Trellist Celebrates 25 Years of Empowering Client Success

Trellist Marketing and Technology, a Wilmington, Delaware-based provider of performance-driven marketing and technology solutions, marks 25 years in business this month. Founded in 1995 with the vision of providing intelligent solutions through innovation and collaboration, Trellist has maintained decades-long partnerships with many of its clients, including regional businesses and Fortune 500 organizations, spanning industries from healthcare and financial services to manufacturing and motorsports. Full Story
Sep 30, 2020

Trellist Establishes Partnership with Fast-Growing Credit Union

Trellist is pleased to announce that it has initiated a digital marketing engagement with a growing credit union in the Mid-Atlantic region. Trellist will provide full-service channel strategy, design, development, and execution services for an acquisition campaign to supporting the credit union's revamped credit card offerings. Full Story
Sep 29, 2020

Trellist to Help Launch Banking Platform with "Right Place, Right Time" Communications Strategy

Trellist has engaged with a super-regional bank to support the launch of its new business banking platform. In collaboration with the client's internal teams, Trellist will develop user guides, emails, landing pages, banners, and other digital enhancements that will ensure the bank's commercial customers understand the benefits of the new platform and transition to it effortlessly. Full Story
Sep 15, 2020

Trellist Lands a Prime Social Partnership

Trellist's Social Business practice has embarked on a social listening strategy and support services contract with one of the world's largest online retailers. Full Story
Sep 10, 2020

Trellist Enables Social Listening and Provides Insights to Support Product Launch

Trellist has partnered with the market leader in outdoor cooking equipment and accessories to provide social listening, reporting, and insights related to an upcoming product launch. Full Story
May 27, 2020

Trellist Supports an Agriscience Leader with Change-Enablement Communications

Trellist has partnered with a global agriscience leader to provide communications strategy, messaging, and design for a variety of IT change-enablement initiatives. As the company embarks on a sweeping digital transformation, Trellist is crafting timely, targeted, and engaging internal communications that help employees understand what to expect, reinforce the centrality of change to the company’s future, and answer the essential question of “what’s in it for me?” Full Story
Mar 09, 2020

Trellist Continues to Build Analytics and Reporting Practice Working with Fortune 50 Client

Trellist has entered into a new relationship with one of the largest technology corporations in the world—employing more than 145,000 people—to offer brand tracking strategy and data-driven recommendations for owned PR efforts. Full Story
Jan 20, 2020

Industry Innovator: Trellist® Behind Ecosystem of Automotive and Motorsports Products

After identifying several gaps in the automotive and motorsports industry, Trellist has taken their expertise to the next level by co-founding Andy Lally ALIVE®: a digital product and services company that brings Innovations, new Ventures, and consumer Experiences to life. Full Story
Sep 16, 2019

Trellist Partners with a Top-Selling US Consumer Brand

Trellist was selected by a category-leading dairy processor to redefine and enhance its online brand voice and align it with the company’s recently refreshed brand and market positioning. Full Story
Oct 11, 2018

North America’s Largest Chlorine and Bleach Manufacturer Selects Trellist for Multimedia Services

Trellist has just won the bid to work with North America’s largest chlorine and bleach manufacturer located in Delaware City, DE. This opportunity is the result of a referral from one of our employees to provide multimedia production services for their family member’s company. Full Story
Jul 05, 2017

Trellist Partners with Insurance and Employee Benefits Company

Trellist has partnered with an insurance and employee benefits company based in Doylestown, PA. The company provides a full range of inbound and outbound international health insurance plans as well as associated benefits and services to students. Trellist will provide a full suite of creative, marketing, technology, consulting, and development services. Full Story
May 03, 2017

Trellist Partners with Rock and Roll Drummer Kenny Aronoff

Trellist has partnered with legendary musical artist, Kenny Aronoff to provide support for all of Aronoff’s marketing and technology efforts, including enhancing his digital presence, refining his brand positioning and go-to-market strategy as a public speaker, and promoting his various endeavors, including public speaking, touring, recording, books, and a documentary. Full Story
Apr 19, 2017

Trellist Creates and Manages Social Media Content for Student Loan Company

An innovative student loan company sought a partner to help increase organic social media reach and provide compelling content to its core audience of college students, college graduates, and the parents of college-bound students. Trellist created social media calendars that incorporated engaging social media content, interesting and timely blog posts, attention grabbing branded social media images, and strategic reposts. Full Story
Apr 12, 2017

Trellist Increases Engagement Among Financial Services Company’s Customers

Trellist recently delivered multi-channel assets for a financial services company’s loyalty campaign. Components of the campaign included a segmentation strategy, messaging, creative and code development for emails, banners, and splash pages for the company’s website. Full Story
Mar 29, 2017

Trellist Creates Rewards Product Video for Financial Services Company

Trellist recently developed a compelling 90-second video designed to help educate cardholders about the financial services company’s rewards product. The video captured the product benefits using real-life scenarios in a video game format that cardholders could appreciate, told through the perspective of a mother. Full Story
Mar 22, 2017

Trellist Creates Teaser Video for Global Chemistry Company

A global chemistry company’s titanium dioxide business is launching a new venture, but had little collateral to gain traction with potential partners. Trellist was asked to develop a short, yet vibrant teaser video for the business to use in the sales process. Full Story
Mar 15, 2017

Trellist Provides Digital Design Support for Global Chemistry Company

A global chemistry company wanted to roll out a new licensing program for one of its critical brands and desired a fresh face for the program’s presentation, which was to be viewed by customers in a webinar format. Trellist provided digital design to update the presentation with a professional and polished look and feel Full Story
Feb 17, 2017

Trellist Partners with Blood Bank of Delmarva

To celebrate Valentine's Day and help raise awareness for National Wear Red Day®, Trellist partnered with the Blood Bank of Delmarva for a blood drive, which took place on February 16, 2017. Trellist joined the 6.8 million donors who give blood in the U.S. each year. Full Story
Nov 23, 2016

Trellist Creates a Roadmap for Launch of New Government Site

A bi-state government agency was going to be updating the consumer website for its national US passenger and vehicle ferry system. The development of the new site was to be part of a request for proposal process, but before they could put the project out to bid, requirements needed to be defined. Trellist performed an audit and analysis of the current site, as well as customer surveys, and stakeholder interviews. Full Story
Nov 02, 2016

Trellist Provides Digital Marketing Services to Chemicals Manufacturing Company

A Wilmington, Delaware based chemicals manufacturing company engaged Trellist to consult on its digital sales funnel. The company had a limited digital presence and was lagging behind its competitors in sales. Trellist assessed the client’s sales processes which included an outdated and labor intensive Customer Relationship Management (CRM) system. Trellist also evaluated the firm’s marketing and lead nurturing programs. Full Story
Oct 19, 2016

Trellist Digital Signs Celebrity-Owned Health and Cosmetics Company

A California-based health and cosmetics company appointed Trellist to help increase their online sales through new customer acquisition. Trellist will manage the firm’s ongoing Paid Social Media strategy and implementation. Full Story
Oct 12, 2016

Trellist Commences a Strategic Communication, Design and Development Engagement for a Global Distributor and Supply Chain Solution Provider's Web Properties

After completing a significant acquisition, a leading Global Distributor and Supply Chain Solution Provider realized that their web properties did not represent their true technology savvy and forward-looking vision. Additionally, it did not provide an optimized experience for customers who wanted to purchase products online. Trellist began a business, marketing and technical consulting engagement to redefine the client’s corporate and eCommerce web properties in March 2016. Full Story
Oct 05, 2016

Trellist Develops Social Media Strategy for Leading Medical Device Company

Trellist recently partnered with a leading medical device company based in Texas to develop a comprehensive social media strategy for one of their top product lines. The company selected Trellist for its ability to navigate social media challenges in regulated industries and vast health care and pharma experience. Full Story
Sep 28, 2016

Trellist Wins Strategic Engagements with Two Nonprofit Arts Organizations

Trellist was awarded two significant strategic engagements with Wilmington-based nonprofit organizations. The wins come as a result of competing against 12 regional agencies for the work, in which the Marketing and Technology firm was selected for its breadth of capabilities, and commitment to the arts in the city. Full Story
Aug 12, 2016

Social Business Lands Innovative Student Loan Company

An innovative student loan company has selected Trellist to provide social media strategy and execution to enhance its marketing efforts. Full Story
Jul 01, 2016

Trellist Verified as Vet-Owned Business, Hopes to Inspire Vets

Trellist Marketing and Technology announced today it has been verified as a veteran-owned business, hoping its 20 year success story under veteran leadership will serve as an inspiration to other vets, and those considering military service. Full Story
Jun 04, 2016

Trellist Engaged to Improve Digital Acquisition Strategy

A provider of digital and print marketing solutions called on Trellist to improve and enhance their digital acquisition strategy to help generate new, qualified leads. Full Story
Feb 25, 2016

Trellist a Bing Ads Accredited Firm

As a Bing Ads Accredited Professional firm, Trellist can further deliver full-service marketing and technology solutions for its clients to keeping them top-of-mind and visible when and where it matters. Full Story
Jan 15, 2016

Trellist Improves Mobile Experience, Increases Site Traffic

Trellist helped a parking company optimize their website for mobile users. The company manages over 100 parking facilities. Since the new mobile optimized website was launched, the site has seen an increase in both traffic and reservations. Full Story
Jul 03, 2014

Trellist Develops and Executes Multi-Channel Marketing Campaigns for Mid-Size Financial Institutions

Trellist is currently managing strategic consulting engagements with a number of growing financial services institutions, concentrating on traditional and digital marketing strategy and multi-channel campaign implementation. Full Story
Jun 13, 2014

Trellist Improves Mobile Experience for Airport Parkers

Trellist recently helped a parking company optimize their website for mobile users. The company manages over 100 parking facilities including a self-park lot at the Philadelphia airport. Full Story
Jun 09, 2014

Trellist Develops Digital Strategy Roadmap for National Retailer

A national specialty retailer recently hired Trellist to develop a digital strategy to optimize their online presence and maximize ROI potential. Full Story
May 27, 2014

Trellist Turns Spontaneous Sales Pitch into Video Sales Tool

When an executive of a global flooring manufacturer gave a passionate, unplanned sales pitch for a new product at a major trade show, the company asked Trellist to create a video sales tool based on the impromptu pitch, requiring it be quickly produced on a modest budget. Full Story
Apr 29, 2014

Water Technology Company Taps Trellist for Digital Brand Strategy

A newly formed water technology company has enlisted Trellist to develop and implement a digital strategy for launching the company’s brand online. Full Story
Apr 24, 2014

Founding Partner of Trellist Re-elected Mayor

Trellist was founded on a unique culture and structure – something Founding Partner Pat Toman knows well as the mayor of Ardencroft, a small utopian Delaware village just outside Wilmington. In March, Pat was re-elected mayor of Ardencroft, his seventh consecutive one-year term in office. Full Story
Apr 21, 2014

Trellist Establishes New Relationship with Financial Institution

Trellist is currently developing a multi-channel campaign for a new client, a full-service financial institution, to market several of the client’s innovative mortgage products. Full Story
Apr 15, 2014

Trellist CEO Speaks to Philadelphia City Council

Trellist CEO and Founding Partner David Atadan spoke in front of the Philadelphia City Council on April 3 to discuss growing the city’s entrepreneurial efforts and increasing support of the technology and innovation community. Full Story
Jun 13, 2011

Innovative Use of QR Technology is a Win-Win for Retailers and Consumers

Working with a manufacturer of specialty components for automobiles, Trellist has initiated a new program that incorporates QR codes into product packaging to provide the installer and/or car owners with technical support. This approach is designed to enable installers to scan a QR code and quickly pull up a mobile optimized video informing them of proper installation and maintenance. Creative use of QR technology is a win-win—helping consumers to navigate installation and technical issues while also building brand loyalty and ROI for retailers that facilitate technical support. Full Story
Jun 06, 2011

Trellist’s Approach to Direct Response Continues to Deliver Significant ROI

A major Philadelphia-based jewelry retailer increased eCommerce sales by 44% over the same period last year using a Trellist method of Direct Response Marketing. This approach applies classic marketing fundamentals to new and emerging media, resulting in increased campaign effectiveness and efficiency. The Trellist team has demonstrated similar results in six other retail and consumer marketing segments in the past six months. Full Story
Feb 18, 2011

Trellist Adds Illuminated Building Sign to Mark the Firm's Continued Expansion

Trellist<sup>&reg;</sup> Marketing and Technology added a new illuminated sign to the Riverfront last night as it lit its new 23 foot sign on one of Wilmington’s most distinctive buildings. The new sign represents the home of the region’s premier professional services firm for marketing, design and technology, and demonstrates its commitment to expansion in the City of Wilmington. Full Story

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