Trellist is pleased to announce that we have partnered with a new financial services client to help transition their marketing automation to a new platform. Our initial effort will include facilitating the company's migration to HubSpot for email broadcasts.
This engagement will include developing more than 50 emails for deployment via the new platform and entails a broad range of services, from brand strategy to technical execution.
"It's really about establishing a core set of emails to ensure marketing continuity for the client and continuously improving from there," explains Gavin Garrison, Financial Services Account Lead. "We're developing these 50 emails to be ported to HubSpot but also we're rebranding and setting up a system to create new emails with a more automated delivery program."
Platform-based services such as HubSpot and Marketo are enabling more marketing opportunities than ever, and Trellist is helping clients move in the direction of these services.
"Being able to play a consulting role in these platforms is a great blueprint for continuing the trend of providing services related to the evolving MarTech stack," says Garrison.